To apply for SuperHero Capital, you will need to complete an Application which currently sits outside the EcoSystem.
Before you can apply, there are certain criteria in place that you must satisfy to be eligible. You can go through the checklist here.
Follow an overview of the whole process below with an idea of timescales and what the Capital Team are responsible for.
Registering your interest and Applying
Firstly, you will need to register your interest on the Capital Application and click on Join List.
If you have already done this, you can log into mpshcapital.com using the same email that you registered your interest with. If you try to use a different email, you won’t be recognised on the system.
If you forget which email you used, please email capital@marketplacesuperheroes.com
You will receive a confirmation email and need to follow the instructions on the email. You will then be asked to set up a password and answer some questions regarding your Freight Membership and what you will use the Capital for.
You will then complete your Company details if you have one. After that, you will be placed on the waiting list until a Team Member has checked your Application and sent an email to you confirming acceptance and advising you can access the Capital Application. If you are not successful, you will be advised of this.
Please remember to use the same email you signed up with to log into the Capital Application otherwise your login won’t work.
Once you have access to the Capital Application, you need to complete the application details in full. Follow the step by step instructions here.
The Capital Team will then process your application and review all the details, checking that it meets all the criteria guidelines in order to be eligible.
If approved, a pre-signed Stock Finance Agreement will be emailed to you with details of the payment process. You will need to counter-sign this using Hello Sign and return to us.
You will also be sent a link to sign up to GoCardless, which is a recurring payment facility that collects invoice payment automatically. This will be set up with the bank that you choose. When this has been set up, we can release some of your Product but this can’t be done until GoCardless has been set up.
Deposit Payments
In the Application, you will need to choose the level of deposit that you want to make. The default is set to 30% in the application but can be changed from 20% up to 50%. However, please bear in mind that the higher the deposit rate, the lower the interest rate you will be offered. Or conversely, the lower the deposit rate, the higher your interest rate.
You will pay the deposit to us (the Capital Team) for the entire order and not your Supplier. We will then pay your Supplier directly for both the deposit of your order when the Product goes into production and the balance of the order when production has completed.
You don’t need to be involved in this process at all.
The deposit can be made by bank transfer to SuperHero Capital if preferred rather than GoCardless.
If you pay the deposit to your Supplier, we will not be able to provide Capital for that order.
Freight
The Capital Team and SuperHero Freight will arrange everything with your Supplier including the purchase order - you don’t need to be involved at all.
Please note that we don’t get involved in cost price negotiation and the Member needs to find the supplier.
The added bonus about using SuperHero Freight is that SuperHero Capital can take advantage of preferable freight rates because it is part of the same company group.
This means that your costs are kept down to a minimum and you don’t need to use your own CBM to ship the goods.
When your Product arrives at the hub(s), we will pay the duty for you and this is included in the final Capital figures. This means that there may be a slight change in the final payment schedule.
Please ensure that you advise us of the correct duty rate and HS Code. This will be checked by SuperHero Freight and changed where necessary which could have a negative impact on your profit calculations.
Availability of Stock
When your stock arrives at the warehouse, the quantity of your Product available for replenishment will depend on the deposit that you paid.
So for example, if you ordered 1,000 units and paid 20% deposit, you would be able to access 20% of the total order for replenishment, which equates to 200 units.
Each time you make a repayment, you will have access to more of your stock for replenishment.
The Member is responsible for raising any replenishment orders to Amazon.
The great advantage to this is that you will only pay storage charges on the stock that you have access to. As SuperHero Capital own the remainder of your stock until repayment has been made, they are responsible for paying the storage charges to the relevant warehouse.
However, please be aware that as soon as you have paid for all of your stock, you would be liable for the storage charges.
Payment Terms
Once your application has been approved, you will have a 12 week holiday until your first payment is due and then payments will be made every 2 weeks.
The 12 week holiday allows production time for your Product and shipping to the warehouse.
Payments will go through GoCardless and we will collect the money every 2 weeks. Every time we collect a payment, you’ll receive an invoice confirming this.
Please note that you will need to have sufficient funds to cover the payment available on the due date and you will receive a reminder 3-5 days before payment is due.
Any late payments will incur charges and if a late payment isn’t resolved quickly, stock may be withheld.
If you want to make early repayments in order to release your stock earlier, this is possible but will incur an early repayment fee. You will need to email capital@marketplacesuperheroes.com to request.
If shipping and production takes longer than 12 weeks, there is currently no option to delay the start of the loan.
In General
Once you have ownership of the Product or a percentage of the Product, it is the Member’s responsibility to create the Amazon listing, photography, PPC etc.